{"id":16681,"date":"2024-11-05T06:49:47","date_gmt":"2024-11-05T06:49:47","guid":{"rendered":"https:\/\/www.webmasterindia.com\/blog\/?post_type=web-story&#038;p=16681"},"modified":"2025-03-20T05:53:25","modified_gmt":"2025-03-20T05:53:25","slug":"how-to-increase-conversions-google-shopping-ads","status":"publish","type":"web-story","link":"https:\/\/www.opalinfotech.com\/blog\/web-stories\/how-to-increase-conversions-google-shopping-ads","title":{"rendered":"How to Increase Conversions with Google Shopping Ads"},"content":{"rendered":"<html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link 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id=\"0e0f7546-5268-4d82-b42a-3cd143952796\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-a2ea1c5c-a017-41c3-a57e-a0a25bca5f2f\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-3fe4b87d-f760-49dd-8368-c45134b4aed1\",\"keyframes\":{\"transform\":[\"translate3d(0px, 255.16107%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-13e5a37f-b193-4540-bd78-ab581cb842fb\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:11.8932%;top:39.4822%;width:76.69903%;height:27.34628%;opacity:1\"><div id=\"anim-a2ea1c5c-a017-41c3-a57e-a0a25bca5f2f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-3fe4b87d-f760-49dd-8368-c45134b4aed1\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 255.16107%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-cb5da106-70ca-4f2a-85b9-39b5f689558d\"><a href=\"https:\/\/www.opalinfotech.com\/digital-marketing\/google-shopping-ads\" data-tooltip-icon=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/logo-2-1.png\" data-tooltip-text=\"Best Google Shopping Ads Agency for Ecommerce Website\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><h1 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.7088607594936702% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.582524em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">How to Increase Conversions with <\/span><span style=\"font-weight: 700; color: #211f1e\">Google<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">Shopping Ads<\/span><\/span><\/h1><\/a><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:29.85437%;top:3.07443%;width:39.80583%;height:26.53722%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-d3dfe776-4278-4e45-a0ec-fcb0c49b6811\"><div style=\"position:absolute;width:100%;height:100%;left:0%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon.png\" alt=\"google-shopping-icon\" srcSet=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-512x510.png 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style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-b5ade5cb-efba-4f4b-a227-389101032f0c\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-12a8cfa7-543e-404e-aa69-2272c650cb52\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-b0fcb54c-c1fd-4fe2-80c5-665beafe0f7e\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Optimize Product Titles<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">and Descriptions<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-ed0602a6-5d3c-4ba4-8984-294178539eed\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-67cd1f96-5bf0-4e2c-aecb-9e5de8b01332\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-8efedd61-b516-4ac7-bf17-2f675b4d882d\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">1<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:10.92233%;top:47.89644%;width:77.42718%;height:49.35275%;opacity:1\"><div id=\"anim-9bec9a1e-2978-47dc-bb0a-61c02c86a3ce\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-edba21c3-8f65-4185-b075-b2e080fcb0d3\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 124.33516%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-0536d52e-7eb9-4bf7-9a6e-a2c9733adb02\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5642633228840127% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Product Titles<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Make them clear, concise, and include relevant keywords that match user search terms. Lead with the most important information.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Product Descriptions<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Include key features and benefits, focusing on terms customers might search for. Avoid overly technical language and emphasize what sets the product apart.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"9c96e930-a3a1-4a43-95e5-992474f2a240\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-fd2453c1-f26a-46b9-bace-ee012ec33628\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b9c9fc64-4c7b-4872-9e70-5050a7726ef2\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-8aa1d841-7395-4e1a-bf4b-49b722890554\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-aba06010-476a-42e4-9f64-e1bc9d3464ae\",\"keyframes\":{\"transform\":[\"translate3d(0px, 1471.68503%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-40e60efb-1808-4188-aa8d-4140a48206b9\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-19b64822-3c2e-4f38-9bf5-6a9585d43eb2\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-c05d2dd6-4998-4434-9741-63534fc47579\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b96f9091-a374-4487-beb6-e90b42380c95\",\"keyframes\":{\"transform\":[\"translate3d(0px, 184.57638%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-f3c60f97-2f43-4d0b-8dd9-08ad9e6ba24b\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-fd2453c1-f26a-46b9-bace-ee012ec33628\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-b9c9fc64-4c7b-4872-9e70-5050a7726ef2\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-d6c4644f-3f50-4854-b409-763111425268);-webkit-clip-path:url(#el-d6c4644f-3f50-4854-b409-763111425268)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-d6c4644f-3f50-4854-b409-763111425268\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#eb4335;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:5.01618%;opacity:1\"><div id=\"anim-8aa1d841-7395-4e1a-bf4b-49b722890554\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-aba06010-476a-42e4-9f64-e1bc9d3464ae\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 1471.68503%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-f226159a-f90f-40da-92ac-a2ffa9f7d2f3\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Use High-Quality Images<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-40e60efb-1808-4188-aa8d-4140a48206b9\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-19b64822-3c2e-4f38-9bf5-6a9585d43eb2\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-a8306425-f836-449e-8aa6-32d7950aaf89\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">2<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:10.92233%;top:43.85113%;width:77.42718%;height:35.43689%;opacity:1\"><div id=\"anim-c05d2dd6-4998-4434-9741-63534fc47579\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-b96f9091-a374-4487-beb6-e90b42380c95\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 184.57638%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-2508446b-eabd-4f11-be05-ceae0d7a35b0\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5642633228840127% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Visual Appeal<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Use professional, clear, and well-lit images. Google Shopping is a visually-driven platform, so quality images encourage clicks.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Multiple Angles<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">If possible, show the product from different angles to give customers a full view.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"6b859bf4-3fc0-4957-a299-7534e2228e76\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-60fd89e4-5dca-4153-820b-1d15db1ad420\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d2c22756-49f9-424c-ae70-5dfe3dbd6a11\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-bba8ccb1-22fa-4f9d-a8ad-f0ed2fd35c25\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-99e5da1b-ed2d-4325-95fe-109667e0c19a\",\"keyframes\":{\"transform\":[\"translate3d(0px, 814.68246%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e5ccbd4c-a171-4430-a26d-c3b087cb7da3\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-dfdee1f6-2cf1-4f56-8fcf-f9b80ffa6d3f\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-983d99ce-7d15-417b-9e33-bd1cdc95fd89\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4d876f38-e08f-4515-8077-71d0418005ab\",\"keyframes\":{\"transform\":[\"translate3d(0px, 146.67508%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-5eaedc49-bff5-4bec-b7fd-d88a922ceb60\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-60fd89e4-5dca-4153-820b-1d15db1ad420\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-d2c22756-49f9-424c-ae70-5dfe3dbd6a11\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-27f46a09-0294-4bb5-b862-92edcbf21a60);-webkit-clip-path:url(#el-27f46a09-0294-4bb5-b862-92edcbf21a60)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-27f46a09-0294-4bb5-b862-92edcbf21a60\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#34a854;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-bba8ccb1-22fa-4f9d-a8ad-f0ed2fd35c25\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-99e5da1b-ed2d-4325-95fe-109667e0c19a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-6e2c5607-e689-4404-9b19-ee6847c878da\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Ensure Accurate Pricing and Availability<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-e5ccbd4c-a171-4430-a26d-c3b087cb7da3\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-dfdee1f6-2cf1-4f56-8fcf-f9b80ffa6d3f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-ec951bac-34d7-46e3-867d-5c6a6148a112\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">3<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:10.92233%;top:46.60194%;width:77.42718%;height:42.71845%;opacity:1\"><div id=\"anim-983d99ce-7d15-417b-9e33-bd1cdc95fd89\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-4d876f38-e08f-4515-8077-71d0418005ab\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 146.67508%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-730acfe9-721d-40b6-859b-103c2dcbc15f\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5642633228840127% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Consistent Prices<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Make sure the price in your feed matches the price on your website, as discrepancies can result in lower quality scores.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Update Stock Levels<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Ensure your feed reflects accurate stock levels. Out-of-stock products can waste ad spend and harm your Shopping campaign\u2019s performance.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"340051c6-60e0-4d36-aace-250512643836\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-c424cf6f-1342-43f4-a608-34387a6a71ce\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-981e492e-177a-4d50-9058-75869e755654\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-3903f369-94dd-42ac-910d-1c47be92ab76\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d9778cc5-bf11-43a2-9f68-3e64de46a7e6\",\"keyframes\":{\"transform\":[\"translate3d(0px, 1471.68503%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4968cf52-4388-446b-9874-7caec7654c8d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-f56d130a-6f24-419d-9d95-31747400c6b4\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-3950948e-1b00-40bd-a811-e0eff0ab2b4a\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-41ea8fe5-1675-4dde-b30a-be86175d2362\",\"keyframes\":{\"transform\":[\"translate3d(0px, 288.97179%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a9e14adb-e283-4319-9451-679cadce0869\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-c424cf6f-1342-43f4-a608-34387a6a71ce\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-981e492e-177a-4d50-9058-75869e755654\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-c98aa22d-57a9-4379-8754-ce6b057f4d05);-webkit-clip-path:url(#el-c98aa22d-57a9-4379-8754-ce6b057f4d05)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-c98aa22d-57a9-4379-8754-ce6b057f4d05\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#fbbe08;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:5.01618%;opacity:1\"><div id=\"anim-3903f369-94dd-42ac-910d-1c47be92ab76\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-d9778cc5-bf11-43a2-9f68-3e64de46a7e6\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 1471.68503%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-84dba11f-ae38-4dc0-be0b-62be5fb7f582\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Utilize Negative Keywords<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-4968cf52-4388-446b-9874-7caec7654c8d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-f56d130a-6f24-419d-9d95-31747400c6b4\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-7629ffef-72b5-4c8a-8462-043520f00404\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">4<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:10.92233%;top:46.60194%;width:77.42718%;height:21.68285%;opacity:1\"><div id=\"anim-3950948e-1b00-40bd-a811-e0eff0ab2b4a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-41ea8fe5-1675-4dde-b30a-be86175d2362\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 288.97179%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-292e6d23-5c55-47b9-94a0-fbbf19c6daf0\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5642633228840127% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Filter Out Irrelevant Searches<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Add negative keywords to prevent ads from appearing in searches unlikely to convert. Regularly check search terms to identify irrelevant traffic.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"fd0d6770-ab27-46cb-bf9e-9ca83a41bd66\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-ba0fefb6-eac7-4d84-a952-044ead95a9b8\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d41075fa-d679-4385-8959-ed710aa5995a\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-856420c5-5121-415f-9b64-8d9353b1dfa4\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-53a5945e-ad77-461e-8a7e-b2ba95f95e4a\",\"keyframes\":{\"transform\":[\"translate3d(0px, 814.68246%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-504ce865-6815-4948-b6b0-f98bf647bf99\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-dbf85ad8-9693-4363-8047-7023ade4de9a\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-f115602b-35dd-4064-aaf4-8381ad1e4859\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-edab8188-188e-44d1-aa71-8e164c246d83\",\"keyframes\":{\"transform\":[\"translate3d(0px, 157.35364%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-c12c911c-0453-47f4-a205-896cdf7dcc72\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-ba0fefb6-eac7-4d84-a952-044ead95a9b8\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-d41075fa-d679-4385-8959-ed710aa5995a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-9f6f9409-1994-4a13-9745-127c29a0e1cb);-webkit-clip-path:url(#el-9f6f9409-1994-4a13-9745-127c29a0e1cb)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-9f6f9409-1994-4a13-9745-127c29a0e1cb\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#3181ef;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-856420c5-5121-415f-9b64-8d9353b1dfa4\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-53a5945e-ad77-461e-8a7e-b2ba95f95e4a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-108c2fcd-3f59-4a05-99f8-8e0bae5d0343\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Set Up and Optimize<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">Smart Bidding<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-504ce865-6815-4948-b6b0-f98bf647bf99\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-dbf85ad8-9693-4363-8047-7023ade4de9a\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-15b8ea3e-467d-4ee7-967c-2fa0a368b708\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">5<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:9.2233%;top:47.89644%;width:82.03883%;height:38.99676%;opacity:1\"><div id=\"anim-f115602b-35dd-4064-aaf4-8381ad1e4859\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-edab8188-188e-44d1-aa71-8e164c246d83\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 157.35364%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-a1e59e2f-7ddd-4ef3-8fb5-aace1bce5150\"><a href=\"https:\/\/www.opalinfotech.com\/digital-marketing\/google-ads\" data-tooltip-icon=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/logo-2-1.png\" data-tooltip-text=\"Google Ads Management ( PPC Advertising ) Services by Certified Agency \" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.532544378698225% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Choose the Right Strategy<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Google\u2019s Smart Bidding options, like Target ROAS (Return on Ad Spend) or Target CPA (Cost per Acquisition), use machine learning to optimize for conversions.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Experiment with Different Strategies<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">A\/B test different bidding strategies to find the best balance between CPCs and conversions.<\/span><\/span><\/p><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"7c21baa7-f152-40cc-a909-2ef66c303d72\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-c8df46cd-ed30-47d9-bcae-b026a1fc6a16\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-3c64c041-830f-4654-89c3-00700e79a468\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-0d0192f6-fe0a-4f5a-b4d5-d042ce434d64\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b7fbbefb-526a-41d1-a512-ea212666fd90\",\"keyframes\":{\"transform\":[\"translate3d(0px, 1471.68503%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-ba01186d-1714-49b8-8f09-c54e14ccd1e5\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-799b3cd0-6695-4054-af0a-1576b7c86d42\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-768a5324-a3cd-43e3-8184-062e7312277d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-12f080c2-bafc-494c-b39f-15d3d5a587ef\",\"keyframes\":{\"transform\":[\"translate3d(0px, 142.83472%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-dc05e6bf-c21c-433f-ada5-48d23ff7b1c7\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-c8df46cd-ed30-47d9-bcae-b026a1fc6a16\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-3c64c041-830f-4654-89c3-00700e79a468\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-a586b296-bc80-4496-9988-ee9da8fc99d7);-webkit-clip-path:url(#el-a586b296-bc80-4496-9988-ee9da8fc99d7)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-a586b296-bc80-4496-9988-ee9da8fc99d7\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#e84436;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:5.01618%;opacity:1\"><div id=\"anim-0d0192f6-fe0a-4f5a-b4d5-d042ce434d64\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-b7fbbefb-526a-41d1-a512-ea212666fd90\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 1471.68503%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-f1627f65-2f65-4cd6-b309-6d7971042e3b\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Leverage Custom Labels<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-ba01186d-1714-49b8-8f09-c54e14ccd1e5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-799b3cd0-6695-4054-af0a-1576b7c86d42\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-fa91c8fe-4127-426b-a139-bd3f209c4b5e\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">6<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:9.2233%;top:43.85113%;width:82.03883%;height:45.79288%;opacity:1\"><div id=\"anim-768a5324-a3cd-43e3-8184-062e7312277d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-12f080c2-bafc-494c-b39f-15d3d5a587ef\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 142.83472%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-cfbf34e9-8af7-406a-85e9-3658ee8d745f\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.532544378698225% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Group Products by Performance<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Use custom labels to group products based on factors like profit margins, seasonality, or promotional status. You can then adjust bids based on product groups with higher conversion potential.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Segment for Optimization<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">This segmentation allows you to allocate more budget to high-performing products and reduce bids for low-performing items.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"0122db34-75a5-4351-aec6-cbad560b98f0\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-b524695f-4ee8-454d-9e82-2b43446551c5\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-1a2f6dbe-03a8-4c8c-a659-216d141f0dc4\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-471ed642-f77b-4a63-88c9-dd7ff2df50d8\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e08275ac-5631-41e3-aa76-3648c286db25\",\"keyframes\":{\"transform\":[\"translate3d(0px, 814.68246%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e4bc45a6-5080-4f3d-ac6e-e32157ec191c\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-8fc9f958-05a4-428b-969a-3ec9b8df3b1f\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-3220b6a4-c6f6-46ae-81a8-67804b9b8288\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-dac7b6ac-7d37-4821-9d5a-1d104a58f5ee\",\"keyframes\":{\"transform\":[\"translate3d(0px, 173.16085%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-1c0084b0-d401-4b29-991e-3d9bd81cfcfb\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-b524695f-4ee8-454d-9e82-2b43446551c5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-1a2f6dbe-03a8-4c8c-a659-216d141f0dc4\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-bdf90046-2dff-4822-96e3-694ab94c1caa);-webkit-clip-path:url(#el-bdf90046-2dff-4822-96e3-694ab94c1caa)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-bdf90046-2dff-4822-96e3-694ab94c1caa\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#30a14b;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-471ed642-f77b-4a63-88c9-dd7ff2df50d8\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-e08275ac-5631-41e3-aa76-3648c286db25\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-fe9f3737-fe99-4805-b2aa-18c9c7f7c863\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Implement Remarketing<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">for Shopping Ads<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-e4bc45a6-5080-4f3d-ac6e-e32157ec191c\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-8fc9f958-05a4-428b-969a-3ec9b8df3b1f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-91ebf900-0682-4695-b972-9d71e4a3733e\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">7<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:9.2233%;top:47.89644%;width:82.03883%;height:35.43689%;opacity:1\"><div id=\"anim-3220b6a4-c6f6-46ae-81a8-67804b9b8288\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-dac7b6ac-7d37-4821-9d5a-1d104a58f5ee\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 173.16085%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-3614bbd8-dab4-48a7-8684-406f32e08a62\"><a href=\"https:\/\/www.opalinfotech.com\/digital-marketing\/google-remarketing\" data-tooltip-icon=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/logo-2-1.png\" data-tooltip-text=\"Result Driven Remarketing Google Ads Services by Certified Agency \" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.532544378698225% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Dynamic Remarketing<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Show users products they previously viewed or similar items to increase the chances of conversion.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Cross-Sell with Related Products<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Use ads to showcase complementary products and encourage higher average order values.<\/span><\/span><\/p><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"1d028075-fd1f-40cb-9f42-d65c7b6e2e10\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-80f4cb5d-6b3c-473b-a218-571ebe026ee1\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-ba1fe467-4156-40df-b285-0889acb1f07f\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e02fc091-f4be-4a16-9321-b5a2a4de7106\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-94af4d1f-840e-4f03-8e3b-64b40325cbdb\",\"keyframes\":{\"transform\":[\"translate3d(0px, 814.68246%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-4743f8e5-88b4-4533-aefd-4a69e70c3669\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-e46b0e27-cd77-4938-b856-4ef5ec3a0da9\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-a4403e54-e1e8-4075-80f1-4d09d272dc50\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-a11d0845-20ba-43fc-912f-c3c35f04979f\",\"keyframes\":{\"transform\":[\"translate3d(0px, 216.69843%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-97e0b8fb-1a8a-47a9-a536-3ced598f2da7\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-80f4cb5d-6b3c-473b-a218-571ebe026ee1\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-ba1fe467-4156-40df-b285-0889acb1f07f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-9adea2cb-c766-4df1-b62e-667c30ff1ffa);-webkit-clip-path:url(#el-9adea2cb-c766-4df1-b62e-667c30ff1ffa)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-9adea2cb-c766-4df1-b62e-667c30ff1ffa\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#fbb608;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-e02fc091-f4be-4a16-9321-b5a2a4de7106\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-94af4d1f-840e-4f03-8e3b-64b40325cbdb\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-26152938-f2ec-4382-905f-2cd7ea8556ab\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Utilize Audience Targeting for Better Ad Relevance<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-4743f8e5-88b4-4533-aefd-4a69e70c3669\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-e46b0e27-cd77-4938-b856-4ef5ec3a0da9\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-5452c94d-bee7-4a9f-a919-d754f1f1ce74\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">8<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:9.2233%;top:47.89644%;width:82.03883%;height:28.31715%;opacity:1\"><div id=\"anim-a4403e54-e1e8-4075-80f1-4d09d272dc50\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-a11d0845-20ba-43fc-912f-c3c35f04979f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 216.69843%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-52e63c99-e1d9-4bb4-8023-75b5b1e044d4\"><a href=\"https:\/\/www.opalinfotech.com\/digital-marketing\/google-audience-targeting\" data-tooltip-text=\"Expert Google Audience Segment Targeting | Maximize Your Ad Reach\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.532544378698225% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">In-Market Audiences<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Target users actively researching products in your category.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Similar Audiences<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Target users similar to your high-value customers to expand reach to likely buyers.<\/span><\/span><\/p><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"6baad3c5-145d-4413-91aa-dec0d617c108\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-63d1f1c6-6935-406e-914a-cd0fa7218829\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-87fe1a0a-673f-476a-a834-5697025c7d72\",\"keyframes\":{\"transform\":[\"translate3d(0px, -56.21635%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-22db85c6-4890-45d8-88ec-b95daee6da0d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d30f84fc-c465-40a2-a61d-c294c8b6282b\",\"keyframes\":{\"transform\":[\"translate3d(0px, 814.68246%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-fb595100-cc57-4e96-ad46-a3150234cf96\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-7ead2dc8-073e-4c03-8c9b-42e230c2e1d4\",\"keyframes\":{\"transform\":[\"translate3d(0px, 328.81447%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-cb8f4875-e2a0-449f-9e9b-e425e6cfef93\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-9989f8a0-70fe-4d6d-9f8c-cd0f275bcf9f\",\"keyframes\":{\"transform\":[\"translate3d(0px, 173.16085%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":400,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a48bdfb5-db7d-4cba-bd75-9e98da06bed8\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-41.42395%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-63d1f1c6-6935-406e-914a-cd0fa7218829\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-87fe1a0a-673f-476a-a834-5697025c7d72\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -56.21635%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-1b1501f5-05d9-4482-ae4b-f9b33ef81695);-webkit-clip-path:url(#el-1b1501f5-05d9-4482-ae4b-f9b33ef81695)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-1b1501f5-05d9-4482-ae4b-f9b33ef81695\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#2f80ee;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:35.43689%;width:76.69903%;height:9.06149%;opacity:1\"><div id=\"anim-22db85c6-4890-45d8-88ec-b95daee6da0d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-d30f84fc-c465-40a2-a61d-c294c8b6282b\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 814.68246%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-8fefa5b1-56ad-4d50-9c6b-13d488369720\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.0443037974683536% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.355987em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Monitor and Adjust Based on Performance Data<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.16505%;top:-1.94175%;width:76.69903%;height:33.81877%;opacity:1\"><div id=\"anim-fb595100-cc57-4e96-ad46-a3150234cf96\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-7ead2dc8-073e-4c03-8c9b-42e230c2e1d4\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 328.81447%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-ca53e2d9-b9b5-4e74-b57d-ee47add88aed\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:7.120253164556963% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:2.427184em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">9<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:9.2233%;top:47.89644%;width:82.03883%;height:35.43689%;opacity:1\"><div id=\"anim-cb8f4875-e2a0-449f-9e9b-e425e6cfef93\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-9989f8a0-70fe-4d6d-9f8c-cd0f275bcf9f\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 173.16085%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-c8ac4b11-d5c1-48ab-a52a-74123945eab8\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.532544378698225% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:justify;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #211f1e\">Review Performance Regularly<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">Keep an eye on key metrics like CTR, conversion rate, and ROAS, and make adjustments as necessary.<\/span>\n\n<span style=\"font-weight: 700; color: #211f1e\">Use Insights to Refine<\/span><span style=\"color: #211f1e\">:<\/span>\n<span style=\"color: #211f1e\">If certain products or categories consistently outperform others, consider reallocating budget accordingly.<\/span><\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"e1a25cc1-a83a-4b75-a433-fd9c8c0e0c94\" auto-advance-after=\"10s\"><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-c04984ad-a2a8-4243-a983-59a3c1266af5\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-356a35c8-3347-4cbb-a2b5-fe20c3078c49\",\"keyframes\":{\"transform\":[\"translate3d(0px, -71.41459%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":0,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-2f532bbc-50fa-4f20-b52e-221168aebbae\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-80b47bc3-726c-429d-9ff4-f7ec0106dd2d\",\"keyframes\":{\"transform\":[\"translate3d(0px, 365.07025%, 0)\",\"translate3d(0px, 0px, 0)\"]},\"delay\":200,\"duration\":1400,\"easing\":\"cubic-bezier(0.2, 0.6, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-d6d56360-02e1-457a-8576-90a1603cc87d\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":250,\"duration\":3000,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-dbc3b0c8-efd9-4b67-9c5c-43fa8b16197e\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":250,\"duration\":3000,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-a3f83457-4b53-41a9-9550-b4a307b1e207\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":250,\"duration\":3000,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-animation layout=\"nodisplay\" trigger=\"visibility\"><script type=\"application\/json\">[{\"selector\":\"#anim-1f456237-bfde-440f-a782-40ea7b47c01b\",\"keyframes\":{\"opacity\":[0,1]},\"delay\":250,\"duration\":3000,\"easing\":\"cubic-bezier(0.4, 0.4, 0.0, 1)\",\"fill\":\"both\"}]<\/script><\/amp-story-animation><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\" style=\"background-color:#fff\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-adfaa61c-92ee-41a6-95e9-be98d091ea58\"><div class=\"fill\" style=\"will-change:transform\"><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><div class=\"page-fullbleed-area\"><div class=\"page-safe-area\"><div style=\"position:absolute;pointer-events:none;left:-13.95631%;top:-30.2589%;width:127.91262%;height:73.46278%;opacity:1\"><div id=\"anim-c04984ad-a2a8-4243-a983-59a3c1266af5\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-356a35c8-3347-4cbb-a2b5-fe20c3078c49\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, -71.41459%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;clip-path:url(#el-ac8c45a0-d840-40b2-bf8b-aa5cbbefcd92);-webkit-clip-path:url(#el-ac8c45a0-d840-40b2-bf8b-aa5cbbefcd92)\" class=\"mask\"><svg width=\"0\" height=\"0\"><defs><clipPath id=\"el-ac8c45a0-d840-40b2-bf8b-aa5cbbefcd92\" transform=\"scale(1 1.15473441108545)\" clipPathUnits=\"objectBoundingBox\"><path d=\"m 0.74863333,0 h -0.494535 L 0,0.42896111 0.25409833,0.86611944 h 0.494535 L 1,0.42896111 Z\"><\/path><\/clipPath><\/defs><\/svg><div class=\"fill\" style=\"background-color:#2f80ee;will-change:transform\"><\/div><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:11.65049%;top:6.47249%;width:76.69903%;height:28.15534%;opacity:1\"><div id=\"anim-2f532bbc-50fa-4f20-b52e-221168aebbae\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div id=\"anim-80b47bc3-726c-429d-9ff4-f7ec0106dd2d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:1;--initial-transform:translate3d(0px, 365.07025%, 0)\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-b683012e-c7cb-4ed2-9114-79383df4be8b\"><p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:1.4240506329113924% 0;font-family:&quot;Poppins&quot;,sans-serif;font-size:0.485437em;line-height:1.1;text-align:center;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #fff\">Get in touch with<\/span>\n<span style=\"font-weight: 700; color: #fff\">Opal Infotech to run fully optimized shopping ads campaign<\/span><\/span><\/p><\/div><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:28.8835%;top:76.53722%;width:41.74757%;height:15.69579%;opacity:1\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-94df6929-76fd-4115-89b9-c57eb2f6a112\"><div style=\"position:absolute;width:102.39154%;height:100%;left:-1.19577%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo.png\" alt=\"Opal Logo\" srcSet=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo.png 2048w,https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo-1536x846.png 1536w,https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo-1024x564.png 1024w,https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo-768x423.png 768w,https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo-300x165.png 300w,https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/Opal-Logo-150x83.png 150w\" sizes=\"(min-width: 1024px) 19vh, 42vw\" disable-inline-width=\"true\"><\/amp-img><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:8.49515%;top:49.67638%;width:76.45631%;height:2.91262%;opacity:1\"><div id=\"anim-d6d56360-02e1-457a-8576-90a1603cc87d\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-1c816422-5cf9-4a87-b0c8-d49c32cb5417\"><a href=\"https:\/\/www.opalinfotech.com\" data-tooltip-icon=\"https:\/\/www.opalinfotech.com\/blog\/wp-content\/uploads\/2024\/04\/logo-2-1.png\" data-tooltip-text=\"Best  Company in Website Design, Mobile App Development, &amp; Digital Marketing\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.06696428571428571% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"%c2%b7-website-wwwwebmasterindiacom\"><\/span><span><span style=\"color: #28292b\">\u00b7 <\/span><span style=\"font-weight: 700; color: #28292b\">Website<\/span><span style=\"color: #28292b\">: <\/span><span style=\"text-decoration: underline; color: #28292b\">www.webmasterindia.com<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2><\/a><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:14.56311%;top:59.38511%;width:76.45631%;height:2.91262%;opacity:1\"><div id=\"anim-dbc3b0c8-efd9-4b67-9c5c-43fa8b16197e\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-087aa377-8056-4b87-b096-10263c226dde\"><a href=\"tel:+1(510)708-6964\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.06696428571428571% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"1510708-6964-usa\"><\/span><span><span style=\"text-decoration: underline; color: #28292b\">+1(510)708-6964 <\/span><span style=\"color: #28292b\">(USA)<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2><\/a><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:8.49515%;top:55.50162%;width:76.45631%;height:2.91262%;opacity:1\"><div id=\"anim-a3f83457-4b53-41a9-9550-b4a307b1e207\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-5f80be2a-2c0c-4155-a5fb-08d6e464c3d3\"><a href=\"tel:+91-8866143483\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.06696428571428571% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"%c2%b7-phone-91-88661-43483-india\"><\/span><span><span style=\"color: #28292b\">\u00b7 <\/span><span style=\"font-weight: 700; color: #28292b\">Phone<\/span><span style=\"color: #28292b\">: <\/span><span style=\"text-decoration: underline; color: #28292b\">+91-88661 43483 <\/span><span style=\"color: #28292b\">(India)<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2><\/a><\/div><\/div><\/div><div style=\"position:absolute;pointer-events:none;left:8.49515%;top:63.91586%;width:76.45631%;height:2.91262%;opacity:1\"><div id=\"anim-1f456237-bfde-440f-a782-40ea7b47c01b\" class=\"animation-wrapper\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0;--initial-opacity:0;--initial-transform:none\"><div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" id=\"el-ae9ee483-7d21-4375-a547-702d43396c33\"><a href=\"mailto:biz@webmasterindia.com\" target=\"_blank\" rel=\"noreferrer\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><h2 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.06696428571428571% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.242718em;line-height:1.2;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"%c2%b7-email-bizwebmasterindiacom\"><\/span><span><span style=\"color: #28292b\">\u00b7 <\/span><span style=\"font-weight: 700; color: #28292b\">Email<\/span><span style=\"color: #28292b\">: <\/span><span style=\"text-decoration: underline; color: #28292b\">biz@webmasterindia.com<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2><\/a><\/div><\/div><\/div><\/div><\/div><\/amp-story-grid-layer><\/amp-story-page><\/amp-story><\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Here are a few tips on how to increase conversions with the help of Google Shopping Ads.<\/p>\n","protected":false},"author":1,"featured_media":16686,"template":"","meta":{"_acf_changed":false,"web_stories_publisher_logo":9105,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[58,62],"web_story_tag":[69,160,94,59,60,107,95,64,320,342,341,63,390],"class_list":["post-16681","web-story","type-web-story","status-publish","has-post-thumbnail","hentry"],"story_data":{"version":47,"pages":[{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"id":"13e5a37f-b193-4540-bd78-ab581cb842fb","isDefaultBackground":true,"type":"shape"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Poppins"},"fontSize":36,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.100000000000000088817841970012523233890533447265625,"textAlign":"center","padding":{"horizontal":0,"vertical":0},"x":49,"y":244,"width":316,"height":169,"id":"cb5da106-70ca-4f2a-85b9-39b5f689558d","content":"<span style=\"font-weight: 700; color: #211f1e\">How to Increase Conversions with <\/span><span style=\"font-weight: 700; color: #211f1e\">Google<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">Shopping Ads<\/span>","tagName":"h1","type":"text","link":{"needsProxy":false,"url":"https:\/\/www.webmasterindia.com\/digital-marketing\/google-shopping-ads","rel":[],"type":"regular","pageId":null,"icon":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/04\/logo-2-1.png","desc":"Best Google Shopping Ads Agency for Ecommerce Website"}},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","width":512,"height":512,"sizes":{"medium":{"file":"google-shopping-icon-300x300.png","width":300,"height":300,"filesize":15173,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-300x300.png"},"thumbnail":{"file":"google-shopping-icon-150x150.png","width":150,"height":150,"filesize":6240,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-150x150.png"},"post-thumbnail":{"file":"google-shopping-icon-512x510.png","width":512,"height":510,"filesize":11040,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-512x510.png"},"web-stories-publisher-logo":{"file":"google-shopping-icon-96x96.png","width":96,"height":96,"filesize":3257,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-96x96.png"},"web-stories-thumbnail":{"file":"google-shopping-icon-150x150.png","width":150,"height":150,"filesize":6240,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon-150x150.png"},"full":{"file":"google-shopping-icon.png","width":512,"height":512,"mimeType":"image\/png","sourceUrl":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon.png"}},"isPlaceholder":false,"isExternal":false,"needsProxy":false,"baseColor":"#4584f3","blurHash":"UOHd~y=+01m;{W9sC7w@001St.+t-Lkr$K-U","creationDate":"2024-11-05T05:39:41","src":"https:\/\/www.webmasterindia.com\/blog\/wp-content\/uploads\/2024\/11\/google-shopping-icon.png","id":16680,"alt":"google-shopping-icon","local":false},"type":"image","x":123,"y":19,"width":164,"height":164,"mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 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style=\"font-weight: 700; color: #211f1e\">Optimize Product Titles<\/span>\n<span style=\"font-weight: 700; color: #211f1e\">and Descriptions<\/span>","tagName":"p","type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Poppins"},"fontSize":150,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.100000000000000088817841970012523233890533447265625,"textAlign":"center","padding":{"horizontal":0,"vertical":0},"x":46,"y":-12,"width":316,"height":209,"id":"8efedd61-b516-4ac7-bf17-2f675b4d882d","content":"<span style=\"font-weight: 700; color: 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